From roots to bloom:
the home where beauty brands flourish
Studio Flera is a creative boutique
specialising in Social Media & E-commerce
for beauty, wellness and niche perfumery brands.
Based in Milan, ready to go anywhere.
Studio Flera Ethos
At Studio Flera, it’s always your era.
I truly believe that every brand has the power to bloom.
In the world of indie beauty and luxury brands, customers expect authenticity, uniqueness, and a level of care that makes every interaction feel meaningful and based on a simple principle: being emotionally involved in the story.
My mission is to craft customized digital strategies that are clear, unique, consistent and contemporary—so your brand can grow, flourish and thrive in today’s world.
The name Flera comes from the Greek Phleare — to blossom.
Studio Flera exists to help your brand find its essence, unfold its potential, and bloom into its fullest expression.
I find joy collaborating with these brands to bring their uniqueness to life
What I Can Do for Your Brand
With over a decade of experience in digital marketing, social media and e-commerce gained in multinational companies and small businesses in the beauty and luxury sector - such as Vogue, Condé Nast, Pomellato and ClioMakeUp - I help brands unlock their next chapter of growth, offering crafted digital solutions, designed with intention and combined into packages as unique as your brand.
-
Experiential, conversion-driven Shopify stores designed to inspire and sell.
Whether you’re starting from scratch or looking to take your existing store to the next level, I am there from day one, creating seamless user journeys, optimizing for both engagement and revenue, and ensuring every interaction reflects your brand’s identity.
-
Impactful strategies that balance creativity with performance, crafted to build awareness and drive results.
From launching your first social channels to refining and elevating your existing presence, I help beauty brands craft a unique voice, create content that captivates, and stand out with a strong, recognizable identity in a crowded market.
-
Engaging, conversion-focused campaigns that speak directly to your audience.
I craft emails that don’t just inform, but inspire action—building loyalty, sparking engagement, and turning your subscribers into passionate brand advocates.
Ready for your brand to bloom in the digital garden?
Tell me about your project and let's build the garden for your brand together.